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four seasons hotel

Make It Easy for Customers to do Business With You

April 13, 2011 by Aaron 21 Comments

We’re all lazy! We don’t have the time and want everything to be as easy as possible. Don’t make it tough for us already! We don’t like to go an extra mile (Unless it’s really worth it or you paid us).  If it’s possible, we don’t want to lift a finger at all! It may or may not be true, but these are just some things that I have noticed online while browsing and reading blogs. I noticed that until today, some businesses still make it so tough for customers to reach them, whether it’s on social media or just to get in touch with them. … [Read more...] about Make It Easy for Customers to do Business With You

Filed Under: Business Tagged With: business, customers, four seasons hotel, make it easy, Malaysia, qatar airways, samsung, Social Media, Twitter

Adding the Personal Touch in Marketing

March 10, 2011 by Aaron 29 Comments

How would you like to receive a personal note when you check into the hotel or receive a gift and a personal note because you tweeted the hotel? That is what Four Seasons Hotel did. How would you like to receive personal gifts from a company, because you tweeted something? That is what KLM did Can you imagine flying back to your home, missing the eve of Christmas, and when you came down to collect your luggage, presents with you name on it comes out? That is what a Spanair did. … [Read more...] about Adding the Personal Touch in Marketing

Filed Under: People Marketing, Social Media Tagged With: four seasons hotel, gary vaynerchuck, gary vee, istrategy 4p, istrategy conference, klm, people marketing, relationship marketing, spanair, thomas marzano

How To: Search Twitter and Facebook At The Same Time

May 28, 2010 by Aaron 14 Comments

Now you can actually search twitter and facebook at the same time. This is good for individuals who are looking for people who have similar interest or businesses who want to spy or learn about what people are talking about their brand. All you have to use is kurrently. Kurrently is a real time search for twitter and facebook. It allows you to search and get real time results from twitter and facebook at the same time. All you have to do is insert the key terms and search. That simple. Anyone can do it. … [Read more...] about How To: Search Twitter and Facebook At The Same Time

Filed Under: How-To Tagged With: four seasons hotel, kurrently, twitter search

How Four Seasons Hotels Use Twitter

May 24, 2010 by Aaron 18 Comments

Four Seasons Hotel has showed that businesses should use twitter. I love to follow stories on how companies are integrating twitter or social media in their businesses. I wanted to cover this story earlier but @dannybrown did an amazing job covering this story in his blog post Four Seasons Hotel and the Art of Social Media. So I am going to concentrate more on how four seasons hotel is using twitter in their marketing. … [Read more...] about How Four Seasons Hotels Use Twitter

Filed Under: Twitter For Business, Uncategorized Tagged With: four seasons hotel, Twitter

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