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Case Study

KLM continues to surprise users on Twitter

April 7, 2011 by Aaron 33 Comments

KLM is making other airlines look bad!! In the mean time they are making their airline look COOL.  Without failing, the Royal Dutch Airlines continues to surprise me. After watching how they used Twitter alone to get 1,000,000 impressions by giving personalized gifts to people at their airport, they did it once again.  This time, they have listened to their customers, responded with a challenge and made their customer’s dream come true, as well as making two new records. How did it all start? Simple…. … [Read more...] about KLM continues to surprise users on Twitter

Filed Under: Case Study Tagged With: airlines case study, klm, royal dutch airlines, Twitter

Case Study: Yeager Airport Twitter Customer Service Put To The Test

July 4, 2010 by Aaron 7 Comments

Yeager Airport (CRW) is an airline in Charleston. One the 3rd of July they were put to the twitter customer service test when someone started to tweet complains bout not having pizza after going through security. Mark Knoller was the customer who send out tweets saying and mentioning that he couldn't get to eat his pizza after going through security on twitter. Below are the actual tweet that @markknoller sent out: … [Read more...] about Case Study: Yeager Airport Twitter Customer Service Put To The Test

Filed Under: Case Study

Case Study: How One Local Coffee Shop Uses Twitter

July 1, 2010 by Aaron 8 Comments

@CoffeeGroundz might look like an ordinary  small coffee shop in Houston, Texas.  However one thing you didn't know about this local coffee shop went on to be first restaurant to own the title for the first order to go on twitter. It all started when one of their followers name Sean Stoner (@maslowbeer) send them a tweet mentioning that he wanted pre order breakfast. Here is the real tweet … [Read more...] about Case Study: How One Local Coffee Shop Uses Twitter

Filed Under: Case Study, Twitter For Business Tagged With: case study, coffee groundz, Twitter

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