In most industries, you’re likely to have some competition waiting for you. Against more established, bigger companies, it seems like it can be an insurmountable hill to climb. You’re not going to have the marketing budget that they have. Instead, you have to use yours smartly. You need to look at the places your money is going to work best. Here, we’ll look at the cores of marketing you should be considering. A quality website This is a vital part of any business online. If you’re not experienced in creating functional, attractive websites, don’t ‘have a go’ now. Don’t make the online launch of your business your trial period. Instead, consider someone who already knows the dos and don’ts of launching a website. It might be an expense, but it beats going out there with a site … [Read more...] about Where You Should Be Making Use Of Your Smaller Online Marketing Budget
social media marketing
Best tip one can give you about social media
Growing up, I wasn’t the most popular kid in school and I chose to be that way. I never felt the need to blend or fit in with the crowd. I never followed what people perceived to be ‘in’. I never tried to be someone else despite the negative perceptions I get from people about the friends I mixed with or what decisions I chose. … [Read more...] about Best tip one can give you about social media
Say GOODBYE to Celebrity Marketing and say hello to PEOPLE marketing
The DAWN of the social media marketing Once upon a time, there was a distant; far away period on Earth where celebrities rule the planet with their faces plastered on posters, billboards, magazines, and last year …TWITTER! These celebrities were paid a huge amount of money in exchange for endorsements, and even to post sponsored tweets on Twitter. (Companies should have paid me… kidding) … [Read more...] about Say GOODBYE to Celebrity Marketing and say hello to PEOPLE marketing
Still Wondering if Social Media Marketing is Worth it?
If you're still wondering if social media marketing is worth it? Or whether you should use social media, then give me four minutes of your time to show you that you should use social media. I found a great video done by Erik Qualman (@equalman) the author of Socialnomics. In this video Erik showed a few great examples of individuals and companies using social media and their success stories. … [Read more...] about Still Wondering if Social Media Marketing is Worth it?
