Warning.... rant ahead.. sorta.. Everyone wants to achieve greatness but how many of us are willing to put the work to be one step closer to it? One of the common mistakes that most individuals or businesses do when they go on to social networking sites is thinking they are Seth Godin Wouldn’t it be great to be like him? Seth Godin is NOT spending any time at all on social media but is seeing great results from it. I mean how great will it be to simply push out a contest and see people sharing it immediately. I don’t want to pop your bubble and I’m going to be brutally honest with you, the sad reality is it’s not that easy. Every day I see businesses push out content after content, links after links, posts after posts without seeing any results or lack of engagement … [Read more...] about You’re not Seth Godin, so get working
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Marketing Battle: Seth Godin vs. Guy Kawasaki
Float like butterfly, sting like a bee! Are you ready to rummmmbleeeeee? On one corner we have Seth Godin, on the other corner we have Guy Kawasaki. If you don't know who they are, you've probably been living in a cave or you just got out of prison. I have the utmost respect for both Seth Godin and Guy Kawasaki, I've read both of their books and gain so much knowledge from them. Both of them have different approach when it comes to "marketing" and I doubt they can be compared. … [Read more...] about Marketing Battle: Seth Godin vs. Guy Kawasaki
How To: Expand Your Twitter Tribe
“The tribe has spoken; please leave the tribal council immediately”. To most of you who have watched Survivor, the reality show, would find this familiar. What is the first thing that comes through your mind when you talk about a tribe? Most of the time, it reminds us of people or groups of people living in the Amazon. True, but when you look at the bare essentials, a tribe is often related as a community. … [Read more...] about How To: Expand Your Twitter Tribe