Warning.... rant ahead.. sorta.. Everyone wants to achieve greatness but how many of us are willing to put the work to be one step closer to it? One of the common mistakes that most individuals or businesses do when they go on to social networking sites is thinking they are Seth Godin Wouldn’t it be great to be like him? Seth Godin is NOT spending any time at all on social media but is seeing great results from it. I mean how great will it be to simply push out a contest and see people sharing it immediately. I don’t want to pop your bubble and I’m going to be brutally honest with you, the sad reality is it’s not that easy. Every day I see businesses push out content after content, links after links, posts after posts without seeing any results or lack of engagement … [Read more...] about You’re not Seth Godin, so get working
Twitter 101: Everything You Need to Know about Twitter Marketing
When I started using twitter 3 years ago, I was using it for personal reasons until I saw the potential of how it could be used to connect with others on a personal as well as professional level. … [Read more...] about Twitter 101: Everything You Need to Know about Twitter Marketing
The ugly side of social media
Chinese philosopher believes in the concept of yin-yang which means "shadow and light". The concept discusses about the natural balance of the world, that shadow can’t exist without light which means that for every positive there is a negative. … [Read more...] about The ugly side of social media
If I could start Twitter all over again, what would I have done differently?
I've been using twitter for over 3 and a half years now.. Looking back and reminiscing at the "old times", I’ve seen how much Twitter had changed and how it had helped to propel me in business. I can’t help but to look back and think what I would have done differently if Twitter somehow loses all of their data and I had to start it all over again. … [Read more...] about If I could start Twitter all over again, what would I have done differently?
How to: Find out when is your best time to tweet on twitter
This is one of my posts originally published on iStrategy Conference, for more original post, head to their blog. Brands and businesses use Twitter to gain visibility, brand awareness, increase sales, and ultimately drive traffic to their blog or website. To do this, brands must first think of how to make their tweets visible to their audience. One important factor to consider when it comes to tweeting is timing. To increase the Click-Through-Rate (CTR) of your articles or links, you need to be tweeting at the optimal time and not when people are asleep or having a busy day at work. … [Read more...] about How to: Find out when is your best time to tweet on twitter
Does Your Social Media Strategy Cover All Your Accounts?
Social media has reached the point where simply managing a Facebook and Twitter account is not adequate for an effective social content strategy. The emergence of a number of dynamic social media sites over the past decade, and the need for businesses to embrace these profitable platforms, now requires business owners to develop a strategy that can effectively combine and make use of all of their social media accounts. This may be easier said than done, however, as doing so will require tackling some complex issues, including coordinated promotion across platforms and developing efficient internal workflow plans. But the effort is necessary to maximize your company’s content potential across platforms such as Facebook, Twitter, LinkedIn, Google+, Pinterest and YouTube. And don’t forget … [Read more...] about Does Your Social Media Strategy Cover All Your Accounts?