This a guest post from Alibhe McNeela, Content & Communications Manager at Epidemic Sound. Want to know the secret that directors, television producers and many YouTubers know about creating more engaging videos? MUSIC. Music is a universal language and helps to tell stories. If you are creating video, you need to use music to better convey the message you want your audience to feel. Not only will the production feel more complete, but it will keep your audience engaged. Music Builds Relationships One of the main reasons to use music is how well it builds a relationship with your audience. Think about the music you listened to a decade or more ago - if you listen to it today, you STILL remember the lyrics, the tune and memories associated with it. It’s a combination of … [Read more...] about Marketer’s No.1 Tip for Creating Engaging Videos
How to Remove Theme Credit or Site Footer on Genesis Framework
Earlier today, I installed a new genesis theme for one of my new ventures that I've partnered with my girlfriend called Learn Mandarin Free. We're going to teach Mandarin Chinese! I love every single thing about my new theme. The only problem, the site footer looked like this. Too much! tooooo much! Okay! installing a new theme is not my first rodeo. I've had experience with wordpress and editing theme (only the basic stuff). I've been blogging for over 6 years now. Howvever, I couldn't find the code to remove those yucky things in the site footer. I wanted to remove the theme credit and everything else. So WEIRD. Every tutorial I found online gave me tips like add this Right! I'm so not going to touch that. Here's what those codes looked like to … [Read more...] about How to Remove Theme Credit or Site Footer on Genesis Framework
Is Running a Business Whilst Studying a Good Idea?
Studying for a college degree is a lot of hard work – in between attending lectures, workshops, seminars and group meetings, you’ll need to conduct independent study and research, get to know members of the groups that you’ll be working in, complete written assignments, present posters, create plans and gain work experience, alongside all that extra study for finals, too. So, it’s no surprise that many students want to do as little paid work as they can afford in order to have plenty of free time to dedicate to succeeding academically. But, running a business at college could be a worthwhile venture for many students. Does It Help Your Future Career? If you’re studying a degree in business and entrepreneurship, for example, or have enrolled on a related program such as a project and … [Read more...] about Is Running a Business Whilst Studying a Good Idea?
Tips for Passing the PMP Exam
Deciding to be a project manager is a step into a career field with an abundance of job opportunities at your fingertips. Do you have skills in leadership, time management, and interpersonal communication? Then this job may be a perfect fit for your talents. If you decide that you want to become a project manager, you will have to pass a test called the Project Management Professional (or PMP) exam. Like any exam, the PMP exam will require hours of study. Over the years, the exam has gone through many changes, making it more complex than ever. Therefore, it is important that you stay up to date on the latest knowledge that will make or break your chances of passing. Here are a few tips for passing the PMP exam. Read the Material Before you begin studying, you must survey the … [Read more...] about Tips for Passing the PMP Exam
Why Leadership Skills Are So Important in Business
Every business needs a strong leader or a strong group of leaders. This is what sets the best organizations in the world apart from their competitors who are struggling. Below are some of the main reasons why leadership skills are so important in business. A Business Has Clear Direction The best leaders are excellent planners and strategists. This means they are able to guide their organization in the right direction. They have the ability to avoid problems and know when to take advantage of opportunities when they present themselves. This means an organization can focus on operating to its full potential, instead of wasting money and resources on firefighting activities that could be avoided. It Becomes Easier to Control and Organize The more control you have over your … [Read more...] about Why Leadership Skills Are So Important in Business
Skills to Strengthen as a Business Owner
We’ve talked about different moneymaking and business opportunities here on this site. We’ve also covered various subjects about starting a business, from how to develop the right products for the market to things you can do to take your business to new heights. To truly succeed in the market, however, you still need one thing: the right set of skills as a business owner. The market is at its best for those who want to set up a new business; it is also at its most competitive, with hundreds of businesses competing for the same market segment. The following are the skills you need to strengthen as a business owner in order to succeed in today’s competitive market. Marketing Skills Whether you’re marketing your products directly or you have a team of marketers assisting you every step of … [Read more...] about Skills to Strengthen as a Business Owner