Social media has reached the point where simply managing a Facebook and Twitter account is not adequate for an effective social content strategy. The emergence of a number of dynamic social media sites over the past decade, and the need for businesses to embrace these profitable platforms, now requires business owners to develop a strategy that can effectively combine and make use of all of their social media accounts. This may be easier said than done, however, as doing so will require tackling some complex issues, including coordinated promotion across platforms and developing efficient internal workflow plans. But the effort is necessary to maximize your company’s content potential across platforms such as Facebook, Twitter, LinkedIn, Google+, Pinterest and YouTube. And don’t forget … [Read more...] about Does Your Social Media Strategy Cover All Your Accounts?
social media strategy
The “at least” Social Media Tactics
Update: I used the term strategy wrongly earlier, this was actually a tactic and not a strategy. I apologize for the mistake, thank you @markwschaefer for explaining the difference clearly. Do you have a social media strategy? tactic? This is a part of our social media blog series where we’ve discussed about having social media goals and doing research. In this post, I want to cover more on social media strategies. tactics Strategy refers to a plan of action designed to achieve a particular goal. - Wikipedia … [Read more...] about The “at least” Social Media Tactics
