Whether you like it or not, the future of online marketing has to do with video, and a majority of businesses and brands had already adapted to this ongoing trend. According to research conducted by Wyzowl back in 2018, more than 63% of all online businesses had started to use video content marketing. So, if your goal is to keep up with the competition and understand the importance of video marketing for e-commerce, we're here to provide you four significant reasons why it can be beneficial also for you. Improving your ROI Naturally, video production will require a significant allocation of resources (money, time, video editors, etc.), but the effort will most likely turn out to be fruitful. More than 83% of online businesses surveyed recently believe that video marketing has a … [Read more...] about Why Use Video Marketing for an Ecommerce Business?
Business
Diversify And Broaden Your Offerings For Business Success
It’s no secret that around half of businesses fail in their fifth year. There are many reasons for this with a myriad of different situations for all kinds of business out there. Yet, what it illustrates for all is that it can be extremely hard. Sometimes you can try absolutely everything you know, putting in all the time and doing everything you think is right and your business will still fail. You need to be able to say that you gave it your all. No regrets. One of the ways to bust your business survivability is to branch out into other areas. Diversify your product or service range. There are many ways you can do this, depending on what kind of business you’re in. The hints and tips below aren’t at all prescriptive, but they could help your mind focus on the right areas and you could … [Read more...] about Diversify And Broaden Your Offerings For Business Success
Stop Driving Your Employees Mad
Your employees are your most valuable assets. While it might sound like your typical business motto, it’s important to remind yourself that your company wouldn’t be where it is without a team of experts who work hard every day to make things happen. Your employees are indispensable to your success. Don’t shrug the statement off. Too many business owners and managers misjudge how their behaviour can affect their staff negatively. Indeed, your management style and work decisions can cause additional stress to the team. As the workplace is already a place that tends to be naturally prone to hectic behaviours and tight deadlines, it’s fair to say that your team suffer from the additional stress load. Here is how your behaviour is driving your employees mad and why you need to … [Read more...] about Stop Driving Your Employees Mad
How To Determine If A Management Tool Will Work For Your Business
The concept of running a successful business solely relies on implementing sustainable long term strategies. While it’s the responsibility of the business owner to ensure that most, if not all, the business activities are successfully carried out, investing in the right management tools, will help to shoulder the workload. Modern businesses rely on the efforts of teams spread out through different locations. Managing this type of business structure can at times seem overwhelming especially for business owners who rely on traditional applications. To manage various tasks such as allocating resources, planning, budgeting, and tracking progress, you’ll need the right tools. In this piece, you’ll learn a few tricks in choosing the right management tools. Without further ado, here’s how to … [Read more...] about How To Determine If A Management Tool Will Work For Your Business
Sports Club Management: Tips for a Successful Start
Starting your very own sports club can be an exciting prospect. However, not many people realise just how arduous such a task can be. Aside from trying to figure out what you want from your sports club a few months (or years) from now, there is also the challenge of keeping it relevant in a world full of distractions. With all of the challenges that come with running a sports club, many club owners tend to associate their work with stress, similar to many other business owners. But here are just a few tips to have a successful start with your sports club. Casual or competitive? First and foremost, there is the matter of how you want to grow your sports club. Do you intend it to be a casual experience for everyone to join? Or do you want to push your club to the upper echelons of … [Read more...] about Sports Club Management: Tips for a Successful Start
Ways to Help Prevent Employees from Having Anxiety at Work
It’s common for many people to feel anxious at work. They try their best to put on a straight face, but they’re already shaking inside. Sometimes, their anxiety has something to do with the nature of their job and the kind of boss they work with. Therefore, you have to find a way to ensure that your employees don’t feel this way. Avoid giving too many tasks Yes, you’re also under too much pressure to do well for the company. It doesn’t mean that you have to make your employees work like crazy to achieve the goals. You have to evenly spread the responsibilities among them. You can also hire more people if necessary, to reduce the burden experienced by some employees. Don’t be a terrifying boss There are employees who can take the pressure of doing many things at work. They … [Read more...] about Ways to Help Prevent Employees from Having Anxiety at Work