Business

When you work full time - or own your own business - you’re likely to spend more time in the office than you are at home. It’s therefore very important that the space is comfortable, bright and it is the place you want to be - and that means making some changes.  It’s always assumed that the office should be a formal space. To an extent, this is correct. You want there to be an element of formality in a space where business is conducted. However, this doesn't mean that formality means boring or dull. In fact, you can have a formal business space that is fun, exciting and makes an excellent impression on the people who come into your office. Brightening up your office space should be a priority for you, so let’s take a look at some ways you can do just that. Add Some Nature. The very … [Read more...] about Six Ways To Brighten Up Your Office Space

Effective leadership is one of the clearest indicators as to how successful the employees of a company will be. There’s no dispute that companies with strong support systems have more impactful cultures. In turn, this empowers workers to give their best effort every day and commit themselves to follow a strong leader. This all begins with having the right personnel in leadership roles. While almost anyone can technically assume the role of leader, very few people will do it well. Below we have a few critical responsibilities that great leaders understand and execute well to create a highly successful team. Lead By Example One of the keystone characteristics of any excellent leader is that they lead by example. They don’t need to coerce or even tell their employees how to behave, … [Read more...] about What is the Role of Leadership for Employee Success?

If you are looking to set up a business and you don’t have a huge amount of money to invest, you should consider the ecommerce industry.  It’s easier than ever for people to set up their own online stores and start selling, and if you market yourself well, you can start to build a successful business from your living room. But if it were that easy, everybody would be doing it, right? In reality, it’s not that easy because there is a huge amount of competition out there. It’s easy to set up an ecommerce store, but it’s very hard to turn that small store into a fully fledged business with a steady stream of customers. You’re competing with some huge online retail giants like Amazon or eBay, and getting people to come to you instead of them is tough. When you first start out, you may … [Read more...] about 4 Ways To Find More Repeat Customers For Your Ecommerce Business

Operating online has allowed entrepreneurs to streamline many processes and improve productivity. Yet the online world involves cybersecurity threats that can really bring your successes and efforts to a grinding halt. You won’t want to lose valuable data, suffer breaches or loss of revenue during down time. These seven practices can help your company to stay safe online. 1 . Invest in cloud security  Cloud security software is a series of policies and technologies which are created to protect information, data, infrastructure, and ensure compliance in terms of cloud computing systems. While cloud-platforms are responsible for providing security measures, the users of cloud-security systems should also put their own protection in place.  2. Multi-factor … [Read more...] about 7 Ways To Keep Your Company Safe Online

Finding, nurturing and acquiring new customers is a costly part of any business with many companies spending thousands on targeted campaigns, advertising and brand awareness. But what if you could cut these costs and still grow your customer base? What if you could have your customers advertise your brand for you without spending a penny? Building brand ambassadors Apple, Starbucks, Monzo, we all know brands who seem to have a loyal following and find ourselves thinking how lucky they are to have their customers doing half of their marketing work for them! Well, these brand-loyal customers are referred to as Brand Ambassadors, and they’re the people who love your brand so much that they will proactively talk about it and recommend it to others. The word of a brand ambassador is more … [Read more...] about How To Cut Your Advertising Costs And Get Your Customers To Advertise Your Business For You