Marketing is an age-old concept. Whenever you have someone who wants to sell a product or service, they need to figure out the best way to show it off and draw attention to it. That’s marketing’s essence. It’s an excellent idea to get yourself a marketing degree from an accredited university. Once you have it, you can go in all sorts of different career directions. Let’s talk about just a few of the things you can do once you have that marketing degree in your hands. You Can Work as a Freelancer Once you have a marketing degree, you might feel like you should sell your skills to the highest bidder. However, you may not want to tie yourself down to one company. If that’s the case, you can become a freelance marketer. You’ll probably make a profile for yourself on a site like … [Read more...] about 5 Things You Might Do with a Marketing Degree
Tech Solutions That Boost Your Business’s Profitability
It's an exciting time to own or run a business. Technological advancements have made it easy for companies to be more efficient, process data, produce and ship products faster, boost customer loyalty, and, more importantly, generate more revenue. There are proven tech solutions that increase business profitability with zero risks. The most common ones include: Paperless Data Storage Going paperless is a fast-growing trend for many businesses. Not so long ago, Yale reported saving as much as $100,000 by replacing paper timesheets with more efficient electronic processes in their student employment office. From electronic ordering in the food industry to electronic signatures on contracts, you can find many ways to go paperless in virtually any industry. Notably, businesses … [Read more...] about Tech Solutions That Boost Your Business’s Profitability
Six Features Payroll Software Should Have
One of the most essential tasks that small business owners need to manage is keeping track of their employees' pay. Payroll requires accuracy to ensure their team gets paid the right amount, on time, while also making sure the tax payments are accurate. Since many small business owners wear several hats, having great payroll software can help keep track of employee hours, pay, and the amount of taxes deducted from their paychecks. Here are some features you need to look for in payroll software. What Should Payroll Software Do? Unless your business only has one or two employees, doing payroll manually takes time. Good payroll software can make quick work of the chore and ensure it is correct every time. It will also have the following features: Customize the Number of … [Read more...] about Six Features Payroll Software Should Have
Bullet-Proof Ways To Get The Pay Rise You Deserve
Do you look at your paycheck and think, “where has all my money gone?” There’s no doubt that money makes the world spin, and this is doubly true when there isn’t enough of it to go around. However, the last thing you want to do is work harder to earn more. Instead, it’s about being smarter. A clever way to boost your earning power is to get paid more for the job you already do. Yes, it’s time to ask for a raise. Pay rises are notoriously touchy topics as it involves instigating a difficult conversation with your boss. And, it’s not as if he or she is about to hand you more cash on a whim. They only do it when you push the envelope. The fear of rejection is strong, as is rejection itself - if you don’t argue coherently, you might ruin your chances of a pay bump for the foreseeable … [Read more...] about Bullet-Proof Ways To Get The Pay Rise You Deserve
How To Reboot Your Business With COVID-19 in Mind
Restarting your business in a post-COVID world is a challenging and time-consuming process. However, it represents many unique opportunities for your business to be rebooted so you can start fresh with a new approach, different products and improved services. Here’s how you can prepare your business for a post-COVID re-launch. Reconsider the events that you’ve planned If you’ve been planning events for months or even years in advance, then you may want to reconsider those options. There are destination management services that can help you find new locations if you want to rebook, but you could also consider switching to an online-focused event instead. This is a great way to ensure that you can still keep your events going. Restructuring maintenance-related tasks in the … [Read more...] about How To Reboot Your Business With COVID-19 in Mind
5 Top Tips For Finding Your Next Employee
For a small enterprise, the recruitment of any new employee is exciting and challenging. The prospect of hiring someone that can bring value to the company and a wealth of skills is thrilling. However, hiring the wrong person can create difficulty within the business and can quickly lead to tension within the staff. Once you have identified the staff you may need for your company, you should take the time to begin a careful recruitment process. Here are some top tips which will help ensure you pick the perfect candidate for the role. Headhunt If you have competitors who are consistently outperforming you, then look at their teams. Who is adding the most value to their workforce? Be prepared to reach out to these employees and make an offer of employment. You may not be able to up their … [Read more...] about 5 Top Tips For Finding Your Next Employee
