how to market a bar

If you’re opening a bar in California, you are bound to meet some stiff competition.  There are thousands of establishments that have liquor licenses and all are trying to vie for the public’s attention. However, whether you are opening a pub, dive, speakeasy, cocktail bar, tavern, or club, all of the marketing strategies for these establishments follow the same basic principles.  So, what kind of bar do you want to have?  With so many bars on the market in California, yours needs to have the personality to stand out.  Before you go out to obtain your California ABC license, consider all of these tactics to maximize the benefits from your clientele.  Location.  Think about the locations where you are considering opening the bar and reflect on what kind of culture exists in … [Read more...] about 4 Powerful Marketing Tactics for Your Bar