Marketing is how you communicate your ideas to your client base. It’s essential for all businesses in order to make sales and profits. The most effective way to market your new business is online. The more advanced technology you use the better as this will make a good impression to your customers as you will seem more in control and legitimate. You want to use technology to your advantage in order to help advertise your brand. There are several ways in which you can do this. Social Media There are many platforms on social media in which you can advertise your brand. Instagram, for example, has one billion users per month. Think of how many potential customers you can find. Roughly 70% of buyers will also look at an Instagram page before investing, so it’s well worth creating an … [Read more...] about Marketing Tips For Any New Business
Business
Why Customer Service within a Call Centre is Paramount
When it comes to running a successful call centre, you have to agree that at the heart of what you do should be customer satisfaction. After all, if the customer isn't happy with the way their call is handled it will result in a loss of revenue and low staff morale. You need to know that your employees are working as efficiently and deliver a high standard of customer service continually and consistently. But what can you do to make sure you call centre delivers on its targets and still keeps the customer experience at heart? Staff Training. It can be tempting to rush through staff training to get people out on the front line where you need them. But staff who are lacking in the skills required to carry out their duties properly will ultimately be delivering subpar customer service. … [Read more...] about Why Customer Service within a Call Centre is Paramount
Why Escape the Rat Race and Become a Freelancer?
Being stuck in the rat race is no one's idea of fun. Working long hours, often for a faceless corporation and spending the best years of your life lining their pockets while you get paid a pittance isn’t a great way to spend your career. Thankfully there is a way out, if you’re thinking of becoming a freelancer here are a few great reasons to pursue that goal. Flexible working One of the best things about working as a freelancer is the flexibility it brings you. Of course, each project you take on will have a deadline, but it’s up to you how many pieces you choose to do and you can pick the work you want and decline anything that you don’t. Maybe you’re a busy parent and need to work around raising kids, or perhaps you’ve had an injury and it’s taken a firm full of skilled truck … [Read more...] about Why Escape the Rat Race and Become a Freelancer?
How to Stay at the Top in Business
Whether you are a one-person band or the CEO of a multinational organization, you both need to devise strategies to stay ahead on business. The world is changing so fast, and if you do not spend time thinking about how you change and evolve with it, you are not going to remain in the competition for long. It has never been so easy to start up a business and create a presence, what’s hard is the motivation to see it through, through peaks and troughs. Do not think that just because you are on top at the moment, the others are not licking at your heels desperate for you to make a mistake so they can jump into your place. To stay at the top is hard work; getting there is only part of the process, staying there is where it gets hard. Here are some ideas on how to stay at the top in … [Read more...] about How to Stay at the Top in Business
Creating A Positive Office Culture
Creating an environment that your staff want to work in is an important part of getting maximum productivity and keeping a high retention rate. Much of people's time will be spent at work, so it makes sense that they want to work somewhere that they are happy. Happy employees produce a higher standard of work, they will pitch in when it comes to crunch time, and their productive hours will be higher too. A positive environment is just more fun too. So here are a few ways that you can create a nurturing office culture, where staff want to come to work. Positive Reinforcement If your staff are putting in long hours, working weekends, or totally killed it at a pitch - don’t let that go unnoticed. It is also wise not to act like that is the standard you expect. Positive reinforcement … [Read more...] about Creating A Positive Office Culture
Three Ways to Start a Niche Business Idea
A niche business idea is something that most people haven’t thought of. It’s something that could be incredibly important to an industry, but here isn’t much information about it. It’s the complete opposite to eCommerce businesses which are covered by hundreds of different entrepreneurs and are fundamentally the same. It also differs from retail stores and food service businesses that tend to chase the same goals. A niche business is something that is risky, attracts only a small audience (at least, initially) but has the potential to become a game-changer in the industry. To help you identify niche business ideas and get off to a great start, we’ve put together three essential tips that will help drive your success. Get in touch with specialists Specialists are going to have a … [Read more...] about Three Ways to Start a Niche Business Idea