Small businesses tend o be running single-handedly or by a very small team of people so it’s not a surprise that more and more are taking advantage of outsourcing work. It can not only save you valuable time but it can often be cheaper to outsource especially when it could be areas that you’re not technically familiar with. On the other hand, it’s understandable to be apprehensive about losing control especially when you’ve grown your business alone from the start, small businesses tend to be run by dedicated people who are committed to learning the in’s and outs of their business. But wouldn’t be nice to have that little bit of extra time to work on areas such as growth?
Have a look below at 3 areas you should be already outsourcing as a small business:
This is an area that as a small business owner you will know can take up a lot of time, and if it isn’t taking a lot of time it can be a nightmare to sort out when it comes to filing the end of year taxes. Accounting is one of the most commonly outsourced areas of any business, with small businesses not having the need for a dedicated accountancy team on the books it makes sense for them to outsource to an agency or freelancer. Outsourcing doesn’t mean you have to lose control, you can still have a hand in all the work that is handed over and see it when it is returned, actually, it’s even advised that you still keep yourself in the loop. Outsourcing will just enable you to stop focusing on a full-time accountant role and free you up to complete other tasks.
Social Media Marketing
No business is going to be successful in this day and age unless they have a strong online presence and in order to achieve this you need to be focusing on social media as a solid, and main form of marketing your business. Using social media platforms such as Facebook, Instagram and Twitter to advertise and drive traffic to your website is now the most successful way of gaining sales. If this means that you’re going to need help from sources such as a facebook advertising agency then so be it. Dealing with more than one platform at a time and getting it right can be a daunting and time-consuming task so outsourcing is extremely popular for this area of business.
This goes hand in hand with social media as the aim of social media is to gain traffic to your website. Therefore you need to make sure you have a quick, reliable and responsive website that’s going to leave a good impression and enable your customers to access you from wherever they are and across different devices. They are yet another area that is outsourced as not many people know the in’s and outs of web development. However, there is a growing number of ways you can outsource this task such as using a website designer or using a platform such as WordPress where you have access to templates.
These are only 3 areas of a small business that you should already be outsourcing there are others, it will all boil down to your individual skills. Are there any other areas that you think should be on this list? Please share them in the comments section below.