Sure you can build your brand on social media, I mean everyone is able to build a great brand on social networking sites right? WRONG! If you're doing it wrongly it may even hurt you in the long run, take US Airlines for example who decided not to respond to customer's enquiries on twitter. The best part was they decided to respond to a celebrity on twitter and ignored other tweets. Tsk tsk! picky picky! Its time to wake up and smell the coffee and see that social media might not be for you or its not going to save your brand. Social media may not help you if you … [Read more...] about 9 reasons social media is not working for you
Archives for June 2011
Social Networking: Whats your story?
Was trying to sleep and as usual, usually at this hour I am awake, reading, tweeting, writing, etc. I love when its so quiet that the only sound I hear are the "clicking" sound of my keyboard. I don’t listen to music because I get distracted easily. You may have notice, I’ve not updated this blog for a while now, if you don’t know, I am currently working as an intern in Media Contacts Singapore who was kind enough to give me a place for training. I moved from Malaysia and currently settled down in Singapore for a while. I don’t have any experience working on real projects before and it was a great learning and humbling experience, especially to start with a great and dedicated team, not to mention me asking lots questions and people there was very patient with me despite work tied on … [Read more...] about Social Networking: Whats your story?