Demographic Of The 7 Hottest Social Media Sites [Infographic]

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Have anyone wondered how old is the average users of twitter or facebook? I have found a great infographic by FlowTown that has the answer to all the questions. One thing great about these demographics is that almost everyone can use it. Normal people to marketers, it is easy to understand.

According to PingDom the average age for social media sites are the following:

  • The average social network user is 37 years old.
  • LinkedIn, with its business focus, has a predictably high average user age; 44.
  • The average Twitter user is 39 years old.
  • The average Facebook user is 38 years old.
  • The average MySpace user is 31 years old.
  • Bebo has by far the youngest users, as witnessed earlier, with an average age of 28.

This is actually a big flow chart but I decided to cut it from easy viewing. Enjoy!



By Gender

By Age

By Income

By Education

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  • glitterglitzer

    Nice post Aaron! (^_^) I was most surprised by the fact that there are, with exception to reddit and digg, more or equal female users than male.
    And then I was wondering how this exact infograph will look like in let's just say 5 or maybe 10 years. My idea behind it is this: will I or you go off Twitter or Facebook or Myspace when we are older? Are there not daily more very young users joining? The times are so much more filled with technology then when I was a kid. My first computer I touched when I was 13 (my dad brought it from Hongkong and noone!!!!! in my school had one at home). My son is trying it out now… Age 3. I had a Donkey Kong game when I was 11 (nice one to open up and with two levels… (-: still have it somewhere…) My kids have PS2 and 3, a PSP and my old GameCube.

    So what will hapen to this Infograph? Will it become younger or older?

  • VerizonNana

    This is fantastic! I'm such an infographic nerd but these are more than just so much pretty eye candy. They're helpful to boot! I suppose that IS the purpose of infographics after all. Thanks so much for sharing awesome information!!

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  • http://www.uol.my university student

    wow very useful information, but do you have by country? I am quite interested in the usage pattern of country like in south east asia

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  • Atul

    It's amazing to see women dominating the social sites as compared to men. I am not able to find any reason for the same (might be women is more introspective as compared to men). Can you please make one table that shows age*gender* social site use. I think it could be more helpful to insights more for the same reason.

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  • whitneyspagnola

    This is awesome!  Do you have any updated stats?