Promotional merchandise is often overlooked when it comes to brand awareness and boosting your business’ success. Items such as pens, notebooks, USBs, personalised tote bags and printed T-Shirts may not be something you’ve considered for your business, but you definitely should. The online digital marketing team is no doubt doing an excellent job, but what about the offline, more human part of business branding? In this article we’re going to take a look at a few of the different types of promotional merchandise available and when and where to use or offer them. A personalised T-Shirt will be well received at a networking event, but is it appropriate to hand one to your clients when they come into the office? That’s what we’re here to find out. So let’s delve head first into the wonderful … [Read more...] about How Promotional Merchandise Can Boost Your Business
The home is fast becoming one the best places to start a business. You get the chance to test it out, deliver your services, your brand identity, and your market with minimal costs. Most business owners, however, want their business to grow. If yours is growing, then at some point you have to consider whether your own home is the best place to keep growing it. But how do you know that moving into an office is the right step? Will the company sustain it? Out of all the startups that fail in their first two years, the majority do so because they were unable to scale properly. Some don’t do it when they have the opportunity and stagnate. Others, however, do it way too early. Make sure you’ve identified the evidence you’re ready to scale. Are you seeing enough return on investment to … [Read more...] about Is It Time To Make The Move Out Of The Home Office?
It can take years to find the right job. Some people are lucky enough to walk straight into their dream job almost immediately, but for most of us, it is a trial and error process. Many factors determine whether a job is right for you. In this article, we are going to examine some of them. Different Types of Job There are many different types of job, but in general, jobs can be defined as casual and permanent, career-based jobs. Casual jobs are the kind we take on during college, or when we need to earn some extra money. They could be anything from waiting tables, washing cars, or even dressing up as a giant hamburger and handing out leaflets to attract punters for a new fast-food restaurant on the edge of town. Casual Jobs Casual jobs are a rite of passage. They are a stepping … [Read more...] about Are You in the Right Job?
Whether you’ve taken the plunge and you’re now working on your own startup ideas, or you’re still in full-time employment, biding your time until the moment’s right, you need to start thinking about your marketing campaign. You could have the most ingenious product in the world, or offer a service that everyone needs – but if no one knows you’re around and available for work, then your new business is doomed to failure. What you need to do is market your company – but this is much easier said than done, when you’ve got a to-do list with a million other urgent jobs to do. Setting aside time to concentrate on yourself is hard, but it’s vital if you’re going to succeed. Pretend it’s a paying job Now, if a customer asked you to take over their social media, write a few blog posts, or … [Read more...] about Struggling to Find the Time to Market Your New Enterprise? You Need These Tips
We don't often think of businesses as victims. In fact, we make it seem like businesses are large, overwhelming champions of society. While businesses certainly don't have emotions, or feelings - they can still be victims. Crimes can occur that focus on a business or its premises. The type of crimes that make a victim of businesses worldwide are varied. Usually, we think of physical threats, blackmail or even violent break-ins. These are heavily stylized by the media, and are rare. In fact, these aren't even the scariest threats out there - one of the larger threats to face a business actually seems boring at face value. It is, of course, fraud. Fraud - like people - comes in all different types, shapes, and sizes. Fraud is true threat, because it can be very easy to defraud a business … [Read more...] about Could Your Business Become A Victim Of Fraud?
Although there are more online-only businesses today than ever before, customers still expect a real person to be available at the end of a phone line when needed. Because of this, it’s a good idea to set up a customer contact center for your company. Even if you offer your customers a range of other methods for getting in touch such as email or live web chat, today’s shoppers still prefer to sort things out over a telephone conversation. Therefore, we’ve listed some of the main reasons why your online business needs a contact center. Reason #1. It Will Improve Customer Satisfaction As mentioned above, today’s customers still like to get in touch via telephone and speak to a customer service representative who can help. If you do not offer this option to your customers, but your … [Read more...] about 12 Reasons Your Online Business Needs a Contact Center