When it comes to running a business, you've probably got a lot of balls in the air at once. With so much that goes into creating a successful company, it's only natural that some things get left by the wayside. But a company is like a swiss watch. It only works if every gear is working and connected. One faulty cog and the whole thing can fall apart. With that in mind here are just a few elements of your business that you might be neglecting, but really shouldn't. Marketing Now, it's pretty likely that you've got at least some marketing in place for your business. If you don't, you might have bigger problems than this article can solve. But when it comes to marketing, too few companies realize just how many different elements make up this one corner of your business. Not only to you … [Read more...] about Give ‘Em Some Company: Aspects Of Your Business That You Might Be Ignoring, But Shouldn’t.
Archives for October 2016
In the modern age, data has become as valuable as gold; at least to businesses. Even for small organizations, loss of data or data theft are pressing concerns. Whether it’s emails, customer information, invoices or any other data, your business might handle. Any loss of information can be a hit to your business. The cause of lost data can come in many forms. Accidental deletion, down to user error, is very common. In a lot of modern data systems, hardware failure can result in information on cloud drives becoming garbled and corrupted. Outsider attacks are surprisingly common as well, and data theft is just as bad as data loss for a business. This post will look into some of the different types of data businesses handle, and how best to secure them. These aren’t necessarily the best … [Read more...] about Storage Wars: Protect Your Data
The past couple of days, I received countless emails asking me my opinion about what we should expect in 2017. What are the platforms and apps we should focus in 2017? My honest opinion? I don’t know, but whatever platforms and apps that will be thrown my way, you can bet that I will be using it. Walk before You Crawl, then Run I’m sure you’ve heard of the saying that you have to crawl before you walk, however with the speed of the internet. Crawling before you walk won’t cut it anymore. New platforms and apps are popping up every day, some gain momentum quick and you as an individual or business want to be there when it happens to build brand equity before your competitor does. Waiting to see if that platform will work in a couple of months time won’t cut it anymore. By the … [Read more...] about On Social Media, you first have to Walk before You Crawl, then Run
When it comes to attracting customers to your brand, you need to be certain that you pull out all the stops. We all know how competitive the business world is these days. And you have to make sure you do whatever you can to attract people to your brand above others. The way to do that is to make sure you give them every opportunity to get to know your business. You have to promote yourself well and offer them something unusual that they may not have had before. A big part of success in the business world is enticing clients and customers to use your business. If you can unlock the secrets of how to do this, then you’re going to watch your company grow rapidly. Use these suggestions and ideas to help you make your brand a more attractive prospect for clients. Clever … [Read more...] about Invitation, Temptation, Celebration: Attract Customers to Your Brand
Your customers are the most important thing your business has. Without them, your business would collapse in a matter of days. The ones that are loyal and come back time and time again are the ones that you should focus on primarily. It’s essential for you to be able to give them what they want from your business. Making their life a little easier is important too, so here are some ways to do that. Listen to What They Don’t Like Even if customers like your business and what you’re offering, they don’t necessarily like everything. There are always a few things that customers either think can be improved or completely hate. So, talk to your customers and get plenty of feedback from them. Ask how their customer experience was and what they thought of the products they bought. If you do … [Read more...] about Use These Tricks & Ideas to Make Life Easier for Your Customers
We all deserve healthcare, but the powers that be seem to actively keep it from us. Nowadays, it’s not entirely uncommon to find this notion. That the largest medication providers in the US, also known as Big Pharma, are nothing more than criminal cartels. This might sound like hyperbole. But think about what organized crime groups do. They abuse the law and use loopholes to their advantage. They silence opposition. They put people's’ lives at risk. We’re going to look at the real risks of Big Pharma that all citizens should know. When you know where the threat is coming from, you can use your voice to fight it. Putting the cost on the many to the benefit of the few The research for drugs is done, mostly, with public funding. Our public universities and government research centers … [Read more...] about The Three Cardinal Sins Of Big Pharma