Focus Friday: Pretzel Crisps Personalizing an Experience

Today Focus Friday is on how Pretzel Crisps is using social media to connect with twitter users and bloggers. This experience was shared from a wonderful friend of mine, Jean aka @geekbabe that I’ve met on twitter, she actually blogged about her experience in her blog.
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What is twitter all about…. to me?

Everyone uses Twitter differently, and I can’t really tell you what it is about generally. However, I can tell you what Twitter is to me, personally. It is about connecting with people (guess you figure that out). It’s about building new relationships with people that you’re not able to do on other social networking sites, for example, when being on Facebook we tend to be inside our own circle of friends. Unless we connect with them on twitter first, then we might be able to grow our network on facebook.
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Sunday Coffee: Willis Wee Co-Founder of Penn Olson

Welcome to another Sunday Coffee. Last week we had an amazing talk with Leon, co-founder of Bufferapp. Today we have another special guest with us, Willis Wee.

Willis is the co-founder of Penn Olson, Asia’s fastest growing blog with over 600,000 page views a month covering web, mobile, as well as start-ups in Asia. Penn Olson had a humble beginning back in July 2009 with only 2 writers, today the team is growing. Recently the blog received an investment from East Ventures, a venture capital firm based in Singapore for an undisclosed amount. (I hate secrets LoL).

I’ll be meeting Willis in Singapore soon and hopefully we will be able to bring you video interviews and real coffee instead of virtual coffee. Enjoy the interview.
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Focus Friday: Humanizing your restaurant to respond to bad reviews

Today’s Focus Friday is dedicated to all the restaurantpreneurs (restaurant entrepreneurs) in the industry. This post was inspired by a tweet I had read a few days ago, Don Power from Sprout Social shared an interesting tweet from @FrankieJgrande about a bad restaurant review.

In his tweet, Frankie wrote about the bad food and services that he received from the Pigalle New York. The tweet was then retweeted many times by Frankie’s followers and more people were asking him what had happened. If you were a restaurant owner, you could either do nothing and suffer the consequences (of course we wouldn’t want to do that now, do we?) or you could apologize sincerely and honestly. Now the latter sounds like a better reaction. In this post, I’ll include some case studies from real businesses and how they are responding to customers through different channels like Twitter, Youtube, and Yelp. I have also included a special video at the end of the post.
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Snoop Dogg is the Doggfather of Social Media Experts

@SnoopDogg just got into my “celebrities that know the true value of Twitter” group. Not that I have a real group. I personally think not many people understand the true power of what social media can actually bring to them, unlike Alyssa Milano, Cory Booker, Aston Kutcher, etc.  Charlie Sheen is not in the group at the moment. He’s too wild for me to handle.

After watching the Twitter official birthday video, Snoop Dogg caught my attention when he talked about him following Martha Stewart and why he followed her. Recently, I read an article from the man himself, saying that Twitter has changed the relationship between artists and fans and why he encourages artists to be on it, as he believes that it is one of the biggest developments he has seen.
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What Six Months In Japan Taught Me About The Power Of Immersion In Social Media

Today we have a special guest post from Brandon Twyford. In this blog post Brandon shares his personal experience with us about learning and “jumping in” and how he relates it to social media. Enjoy this great post!

I took three years of Spanish in high school and one year of Spanish in college. I had to start at Intro to Spanish in college because I had forgotten everything I learned in high school over the summer, just as I had to struggle to remember what I had learned the previous year each time I started a new Spanish course in high school. Spending one hour two or three days a week on a subject just doesn’t make it sink in very well. Most of the knowledge you gain each day slips away as soon as you leave the classroom. Homework helps a little, but unless you have real-world opportunities to apply what you’ve learned, you’re swimming against the stream — gaining a little every day, but not as much as you could be.
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Sunday Coffee: Leon Widrich from Bufferapp

Today we have familiar face on AskAaronlee. Leon has written two guest posts here, and is one of the co-founder of Buffer. Today I was able to sit down and have a cup of coffee with Leon…. virtually… to get to know him a little better for our very first Sunday Coffee. Enjoy!

Aaron: Leon, before we start tell us something about you whom not many people know about you other than bufferapp?
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Focus Friday: How Buffer was featured on over 100 blogs in just 2 months

Today is the official launch of the Focus Friday segment which focuses on how businesses are using social media today. Its an honor to have a dear friend @LeoWid to start off this segment officially. Leon will also  be featured on this Sunday upcoming Sunday Coffee with me where I will interview him and get to know him a little better. So if you have any questions about Leon or bufferapp, don’t hesitate to leave them below. Take it away Leon!
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Brand New Weekly Segments Coming to AskAaronLee.com

After many thoughts, I’ve decided to start two new segments on AskAaronLee that would be updated on a weekly basis. As of now, my blog posts are usually posted on random days and I usually decide to write a post when I find something interesting and want to share it with you.

Due to my inexperience and as a method of learning for myself, I thought of writing more about what businesses are doing on social media, how they are humanizing their business and how people are professionalizing themselves. Hence, this blog is about humanizing businesses and professionalizing people (now say that at a fast pace nonstop).
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Make It Easy for Customers to do Business With You

We’re all lazy! We don’t have the time and want everything to be as easy as possible. Don’t make it tough for us already! We don’t like to go an extra mile (Unless it’s really worth it or you paid us).  If it’s possible, we don’t want to lift a finger at all! It may or may not be true, but these are just some things that I have noticed online while browsing and reading blogs. I noticed that until today, some businesses still make it so tough for customers to reach them, whether it’s on social media or just to get in touch with them.
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